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學超持戒研讀日記
二千零三年元月十日
第四方運籌市場與願景
發展與現況《拾》運籌跨國企業 英國空運(香港)有限公司物流
整合性運籌跨國企業探討：
EXEL 再未收購英國空運集團之前，如威鷹物流再未收購《CYCLE AIR FREIGHT》之前一般，只是一般美國物流公司專精於海運與倉儲，但因英國空運《MSAS》已然擁有全球之服務網路，使得威鷹物流之總體運籌服務加分，垂直水平整合《MSAS》與《EXEL 》在海外之分公司與代理，使得威鷹物流之觸角向市界舞台沿深，依據台灣永安邱董事總經理表示EXEL 集團本擁有自我運輸硬體設備，但跟隨EXEL 營運策略之改變，集團投資軟體與市場以達成股東穫利之需求，其歷史沿革如下：
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Excel Communications, Inc. was founded in 1988, with the vision of Kenny Troutt. A year later, Kenny was joined by Steve Smith, who introduced the company's Multi-Level Marketing business model. In 1997, Excel acquired a sizable fiber-optic network with the purchase of Telco Communications Group. After merging with Montreal-based Teleglobe Inc. in late 1998, Excel started on the road to global expansion with an initial expansion into Canada. The premise fueling Excel's success is the power of personal relationships. Excel's formula combines a strong line of telecommunications products and services with the network marketing business model. The result is a remarkable business opportunity for anyone with the entrepreneurial drive and commitment to make money and help others do the same. Significant Historical Milestones |
以知識與電子科技為手段，結合電子商店 iSHOP EXEL - http://www.ishopexcel.com，在英國、德國與加拿大提供互聯網通訊服務
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合併與重整增加營業額，分析EXEL 物流之成功要件如下：
Logistics Services
Operating in more than 1,300 locations in over 120 countries on six continents, Exel is one of the world's largest dedicated supply chain companies. With well-developed capabilities across the globe, Exel is able to deliver services and solutions on a local, regional or global basis.
Exel manages supply chain activities across industries and geographic regions to reduce costs, accelerate product movement and allow manufacturers and retailers to focus on their core business. With global resources and a complete spectrum of integrated services and capabilities tailored to the needs of the customer, Exel can assume the role of a global lead logistics provider to open new markets and simplify supply chain management.
Offering a comprehensive range of innovative logistics solutions, Exel's business encompasses the entire supply chain from design and consulting through freight forwarding, warehousing and distribution services to integrated information management and e-commerce support.
Global capabilities
SEAT-VW case study
International Rectifier case study
Tradeteam case study (the ultimate logistics service)
Exel leverages best-in-class technology to improve the visibility and control of product and information throughout the supply chain. Sophisticated warehousing and transportation management systems are cost-effectively deployed to improve inventory management and transportation efficiency. Integrating these systems with other enterprise resource planning applications streamlines information flow across businesses and facilitates e-business implementation.
TRANSLATING TECHNOLOGY INTO CLIENT ADVANTAGE
As demands made on the supply chain have become ever greater, logistics companies have focused on increasing their service to optimum levels. So where can improvements in performance now come from? In recent months, Exel has demonstrated the numerous client benefits which new technologies offer.
The Challenge
The escalating requirements of retailers seeking to gain competitive edge are well known: shorter delivery windows, 24/7 operations and 100% order fill � all of which are pushing costs down line to suppliers. Meanwhile, fuel prices are high and there is pressure from the growing environmental lobby to rationalise vehicle runs. Companies need greater visibility of their supply chains and expect to understand how their supply chain expenditure is being allocated. The balance between service quality and cost of operation is under the spotlight.
The Solution
Over recent months, Exel has made significant investment in two areas of new technology: one to enhance warehouse management and the related reporting to clients: the other to
improve the control of its fleet and facilitate better communications with both clients and retailers in the delivery process.
Timesmart is Exel�s new process management tool. Developed in-house at a fraction of the cost of off-the-shelf systems, it delivers management information, supervisory control and an employee reporting structure based on real time activity measurement within the warehouse. Uniquely, Timesmart provides a detailed measure of individual employee, working shift or group activity, management performance, mechanical handling equipment (MHE) and warehouse utilisation. All this it delivers - accurate to the minute - into a Data Warehouse which identifies cost control opportunities and helps troubleshoot potential bottlenecks or disruption in the supply chain. The Data Warehouse is a powerful tool, able to compare activities and performances and produce an infinite variety of reports. Standard Minute Values (SMV�s) can also be added for any activity so that actual performance can be measured against targets.
This year, Exel has also introduced Isotrak�s fleet management technology into vehicles serving its 850,00 sq ft multi-user centre at Bawtry � as part of a 500 vehicle roll out. Linked to Exel�s Managed Transportation System (MTS) which captures all transport activities, Isotrak gives transport managers the tools for resource planning, real-time fleet management and in-cab communications as well as sophisticated management reporting. By extending the Isotrak system out of the transport office and into the customer services area, staff in this department have real-time visibility of the delivery status and on-going communication with drivers allowing response time to customer queries to be substantially reduced. If a vehicle cannot complete an allocated job, Exel can now divert other trucks nearby to complete the delivery, or if there is traffic congestion or a hold-up at a store, the Company can take action to prevent delay in the supply chain.
The Results
Exel�s clients have benefited from greater visibility and control of their supply chains, while retailers can now anticipate additional reliability in deliveries. Together, this supports Exel in its objective of providing seamless supply chain solutions from manufacturing plant to retail floor. Commenting on the experience of Timesmart and Isotrak technology, John Winston, Managing Director of Exel UK, says: �Timesmart benefits everyone because the system highlights opportunities for improvement at all levels and it allows our clients to be as fully informed as they wish. The introduction of Isotrak has been no less impressive. Within just the first month, engine idling time was reduced by 80%, there was a significant reduction in fuel usage and the information released by the Isotrak system enabled us to troubleshoot delivery problems as they arose and achieve a successful conclusion.�
Good design is at the heart of an effective supply chain solution. Exel has developed a reputation for consistently developing innovative solutions that streamline operations and improve control. Experienced people employ the methodology outlined in the Exel Way to systematically identify problems and opportunities, develop solutions that consider all alternatives and create detailed plans that result in flawless start-ups. This same methodology can be employed to analyse and improve business processes across the enterprise and manage people and projects in a way that minimises the impact of change on an organisation.
Computer simulation is speeding the design process by using live data to build comprehensive, three-dimensional simulations of warehouse processes, allowing customers to see how a bespoke solution will perform before it is implemented. This technology is also being used when new equipment is added, or as part of continuous improvement programs, identifying where bottlenecks could occur and analysing equipment and personnel utilisation.
Exel Way Railfreightonline advantage feature
SEAT-VW case study Compaq reverse logistics case study
Hitachi case study Smith and Nephew case study
NHS Trusts case study (WLSC)
資料來源：http://www.excel.com/us/index.html
《待續》
